What Pages Should My Therapy Website Have?

One of the very first questions therapists looking to create a website for their private practice ask is, “what pages should my therapy website have?” Or perhaps, “what pages does my therapy website need?” Even though every private practice is different, there are a core set of important, must-have pages that any therapist website will…

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A Mistake You Don’t Realize You Are Doing: Encouraging People To Diagnose Themselves On Your Therapist Website

The most effective therapist websites aren’t written to get visitors to diagnose themselves. Yet many therapist websites are written as if they are trying to help visitors do just that. They share mountains of information to educate visitors around their possible diagnosis. However, this major mistake ends up hurting visitors instead of helping them. Let’s…

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The 6 Keys To Writing Effective Therapy Website Copy

How can you ensure your best-fit clients read your therapist website, understand how you work, and want to work with you? How do you inspire them to action and actually reach out? And how do you do so in a way that’s not long and wordy?  Effective website copy is copy that is effective at…

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How To Write The Best About Me Page for Your Therapist Website

A therapist’s About Me page is one of the most important pages on their therapy website.  If you get the about me page correct, it will help your website visitors get to know, like, and trust you, make you more credible, increase referrals, and increase the likeness of visitors turning into a clients. My previous…

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Are You Being Too Salesy On Your Therapist Website?

What does it mean when we say something is “salesy?” For me, something feels salesy when I’m being pressured, cheated, convinced, or fooled into needing something that I actually don’t want, don’t need, or isn’t of benefit to me. It can also feel salesy when the results sound too good to be true. You know,…

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