Posts by Kat Love
How I Became A Copywriter For Therapists And Helped Hundreds Write Their Websites
As the main author of the Empathycopy blog and creator of Empathycopy, I thought it would be fun to share the story of how I became a copywriter for therapists. From discovering my mission to help therapists with their websites, to noticing an opportunity to help with writing, to creating a service that has now…
Read MoreShould I Hire Someone To Write My Therapist Website?
If you’ve decided to create or refresh your therapist website, you may be wondering, “should I hire someone to write my therapist website?” A therapist website has many parts. From the design to the words, from finding images to technical choices, it can feel like a lot to handle all on your own. And unless…
Read MoreThe Top 3 Website Builders For Therapists: Best Options For Private Practices
Website builders for therapists in private practice can be empowering. The right-fit builder can help therapists create an awesome website entirely on their own – without the help of a designer. But whether you’re a therapist just starting out or looking to grow, the process of finding your right-fit website builder can be overwhelming. There…
Read MoreDoes a Therapist Need a Website?
Do therapists in private practice really need websites? Many of them have asked us, “do I need to make a website for my private practice” or “do I need a website as a therapist?” Between the pressure from colleagues and practice building experts to have a website and the lack of clear information on what…
Read More4 Signs You Need To Rewrite Your Therapist Website Copy
Is your website copy working? If it is, you’ll know because incoming clients will tell you it’s working. They’ll share stuff like,”It was like your website was speaking to me!” or like, “I knew you would understand me, just from reading your website” or “your website overheard what I was saying to my bestie last…
Read MoreThese Free Templates Will Save You Hours Replying To Emails In Your Private Practice
It’s Monday morning and you sit down to your laptop. First up on your agenda, checking emails. Click, click, and ugh. 15 emails! You open the first one and it’s a literal book. A potential client referred to you by one of your favorite referral sources is writing to you about their high anxiety child.…
Read MoreHow To Be More Authentic On Your Therapist Website
Being authentic on your therapist website ensures your website truly reflects you. But it’s not as easy as “just being yourself” We may fear that our real self isn’t good enough (or professional enough, or trained enough). If we fear rejection and want people to like us it’s challenging to show up and be seen…
Read MoreWhat Pages Should My Therapy Website Have?
One of the very first questions therapists looking to create a website for their private practice ask is, “what pages should my therapy website have?” Or perhaps, “what pages does my therapy website need?” Even though every private practice is different, there are a core set of important, must-have pages that any therapist website will…
Read MoreA Mistake You Don’t Realize You Are Doing: Encouraging People To Diagnose Themselves On Your Therapist Website
The most effective therapist websites aren’t written to get visitors to diagnose themselves. Yet many therapist websites are written as if they are trying to help visitors do just that. They share mountains of information to educate visitors around their possible diagnosis. However, this major mistake ends up hurting visitors instead of helping them. Let’s…
Read MoreThe 6 Keys To Writing Effective Therapy Website Copy
How can you ensure your best-fit clients read your therapist website, understand how you work, and want to work with you? How do you inspire them to action and actually reach out? And how do you do so in a way that’s not long and wordy? Effective website copy is copy that is effective at…
Read More